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Posts Tagged ‘sales

Reciprocity…in Business?

May 29, 2012

Give And You Shall Get: The Law of Reciprocity Boosts Sales Posted by Guest on May 24, 2012 · 3 Comments      1inShare sales Share9   The Law of Reciprocity. It’s a real law, I promise. It may even be slightly biblical. And it really can help you sell stuff, especially online. Want proof? I used to work […]

Employee Motivation

March 1, 2012

Employee Motivation

 

I often get questions about motivating employees. My overall belief is, “you can’t motivate anyone to do anything, just give them an opportunity to motive themselves”. That being said what do you do to give them an opportunity to motivate themselves?

As a business owner, you don’t want employees who are only motivated to perform well so they can win a ‘prize”. You want employees who are motivated to perform well every day, no matter what carrot you’re dangling in front of them. What you really need is a team of employees who are emotionally invested in your company. A feeling of ownership. To cultivate that, you need family support.

No amount of job awards can out-influence the home front. You can offer praise and gifts left and right, but you won’t see much improvement in your employees performance if she goes home to a partner who says, “How much longer are you going to work there if you’re not happy?”

Please don’t mis-understand, I’m not suggesting that your employees need to have a love affair at work. It’s just that the men and women your employees go home to at night that have the power to motivate (or de-motivate) far better and faster than you could.

Here’s the key to winning over an employee’s family: Start from day one. The first thing your newly hired staff member will likely hear from a significant other when he gets home is, “How was your first day?” If he spent it mostly filling out a three-foot stack of forms, ordering his own business cards and eating lunch alone, he might rightfully answer: “Lousy.” His better half will quickly get down on your company, too, and hardly encourage the top-notch performance you want to see.

There’s a full-proof way to get employees—and their loved ones at home—excited about working for your company from day one. First, really make them feel welcome. We want to be liked and accepted. Start a new employee program at your company. Have all employees (depending on the size of your organization) make a point through out that first day to stop and say hello to the new employee and welcome them. I also really like the idea of a sign at the front door that says, “welcome Jane Smith We are glad you are here”. Additionally a welcome cake at lunch for all to stop by and enjoy is a great idea as well.

So, what happens if your new recruit comes home with a great story about his amazing first day? His better half will realize the opportunity he has—and she’ll become the ultimate motivator, rather than detractor.

Keep in mind, there are many definitions of family. Your new employee may be single (or soon to be). It’s your mission to find out who makes up his or her support system and give accordingly—perhaps a gift card for a night out with pals or a matinee with Mom.

When your employees hear daily words of encouragement from their closest confidantes like, “I can’t believe how lucky you are to be working for that guy!” their motivation rises to levels you’ve never tapped before. It’s worked for me in all of my companies. And even if you can’t afford more than a home-baked cake or thank-you card, giving your new employees a best first day ever is the key to keeping them motivated for years to come.

There are so many statistics about when your employees feel good about working for you, the better and more productive employees they are. We spend lots of money to recruit, and hire a new team member. Lets not forget their value after they are hired.

Greta Schulz is president of Schulz Business SELLutions in West Palm Beach, Florida. She is the author of “To Sell is Not to Sell” and a columnist for business journals around the country. Greta does corporate training for fortune 1000 companies and she has an on-line training course for entrepreneurs. http://www.schulzbusiness.com

 

Employee Motivation

March 1, 2012

Employee Motivation

 

I often get questions about motivating employees. My overall belief is, “you can’t motivate anyone to do anything, just give them an opportunity to motive themselves”. That being said what do you do to give them an opportunity to motivate themselves?

As a business owner, you don’t want employees who are only motivated to perform well so they can win a ‘prize”. You want employees who are motivated to perform well every day, no matter what carrot you’re dangling in front of them. What you really need is a team of employees who are emotionally invested in your company. A feeling of ownership. To cultivate that, you need family support.

No amount of job awards can out-influence the home front. You can offer praise and gifts left and right, but you won’t see much improvement in your employees performance if she goes home to a partner who says, “How much longer are you going to work there if you’re not happy?”

Please don’t mis-understand, I’m not suggesting that your employees need to have a love affair at work. It’s just that the men and women your employees go home to at night that have the power to motivate (or de-motivate) far better and faster than you could.

Here’s the key to winning over an employee’s family: Start from day one. The first thing your newly hired staff member will likely hear from a significant other when he gets home is, “How was your first day?” If he spent it mostly filling out a three-foot stack of forms, ordering his own business cards and eating lunch alone, he might rightfully answer: “Lousy.” His better half will quickly get down on your company, too, and hardly encourage the top-notch performance you want to see.

There’s a full-proof way to get employees—and their loved ones at home—excited about working for your company from day one. First, really make them feel welcome. We want to be liked and accepted. Start a new employee program at your company. Have all employees (depending on the size of your organization) make a point through out that first day to stop and say hello to the new employee and welcome them. I also really like the idea of a sign at the front door that says, “welcome Jane Smith We are glad you are here”. Additionally a welcome cake at lunch for all to stop by and enjoy is a great idea as well.

So, what happens if your new recruit comes home with a great story about his amazing first day? His better half will realize the opportunity he has—and she’ll become the ultimate motivator, rather than detractor.

Keep in mind, there are many definitions of family. Your new employee may be single (or soon to be). It’s your mission to find out who makes up his or her support system and give accordingly—perhaps a gift card for a night out with pals or a matinee with Mom.

When your employees hear daily words of encouragement from their closest confidantes like, “I can’t believe how lucky you are to be working for that guy!” their motivation rises to levels you’ve never tapped before. It’s worked for me in all of my companies. And even if you can’t afford more than a home-baked cake or thank-you card, giving your new employees a best first day ever is the key to keeping them motivated for years to come.

There are so many statistics about when your employees feel good about working for you, the better and more productive employees they are. We spend lots of money to recruit, and hire a new team member. Lets not forget their value after they are hired.

Greta Schulz is president of Schulz Business SELLutions in West Palm Beach, Florida. She is the author of “To Sell is Not to Sell” and a columnist for business journals around the country. Greta does corporate training for fortune 1000 companies and she has an on-line training course for entrepreneurs. http://www.schulzbusiness.com

 

Your Best Sales Manager not Your best Manager

February 6, 2012

The most common questions I think I get, hands down, are: “Greta, where do I find a good sales manager?” or “Who on our team do you think would be a good manager?” Most of the time, they take their best salesperson and promote him, or they take somebody who has been in the field […]

Land Your Dream Job

November 3, 2011

After I did the show, I got to thinking about the idea he brought up, and how getting a job really is so similar to sales … and life.
Here are five steps to help you land the job of your dreams

5 Reasons why Sales Teams Fail

September 24, 2011

I recently read an extremely insightful white paper that I’d like to address. In this white paper, there were 5 main issues that seemed to carry throughout the sales community, keeping them from achieving A+ results. Let’s go through them one at a time.

Common CEO Questions

August 26, 2011

Human nature is to take the path of least resistance. If enough business for them-and this might be a completely different number then for you and your goals- is walking in the door or calling on the phone, why should they prospect? Being reactive is a whole lot easier then being proactive

the end of 2009 brings a fresh start!

November 1, 2009

What a year! As the weather changes I feel like I can come out from under this crazy year. I don’t believe anyone has experienced such a thing before and hopefully not again in our lifetime. I do believe though that everything that happens allos us to learn and grow. If it doesn’t then we are definately worse for the wear!

Our own Rose-Colored Glasses

September 15, 2009

Greta Schulz is the president and CEO of ProActive Training and Consulting based in West Palm Beach. She has been involved in sales, sales management, marketing, and training for almost thirty years. She is a National columnist of “Sellutions” in over 30 Business Journals across the country and a contributing author of New York Times bestseller Masters of Sales. Greta has a new book she’s written called, “To Sell is NOT to Sell”. Check out her on-line training at http://www.b2bsalesplaybook.com

Your service people are your best marketing arm

September 15, 2009

Greta Schulz is the president and CEO of ProActive Training and Consulting based in West Palm Beach. She has been involved in sales, sales management, marketing, and training for almost thirty years. She is a National columnist of “Sellutions” in over 30 Business Journals across the country and a contributing author of New York Times bestseller Masters of Sales. Greta has a new book she’s written called, “To Sell is NOT to Sell”. Check out her on-line training at http://www.b2bsalesplaybook.com